The Association for Promoting Business in Romania



"Technology is our main way of communication, fundamental in organizing our events, trainings, and seminars. Organizing an event is a complex process, where almost every element is technology-based: design, print, communication.”

— Gonczi Jozsef, executive director

The Association for Promoting Business In Romania Benefits from Bitdefender

Some 20 years after the fall of communism in Romania, a significant percent of the young workforce still does not pursue entre­pre­neurship. Encouraging them to do so is a con­tinuing priority for many local development pro­grams and regional NGOs.

The Association for Promoting Business in Romania (APPAR), an NGO based in Oradea, was founded in 2005 to empower bilateral collaborations and investments in the far west region of Romania. Its founders and members are young and dynamic people who are very concerned with creating solutions for entrepreneurship in this part of the country.

For example, APPAR offers solutions and consultancy for free for medium-sized enterprises in the region. They organize free conferences, seminars, and business meet­ings and publish informative books and brochures about economics. They have also implemented free project man­age­ment and entrepreneurship classes for beginners.

”Technology is our main way of communication, funda­mental in organizing our events, train­ings, and seminars,” says Gonczi Jozsef, the exec­utive director of APPAR.  ”Organizing an event is a complex process, where almost every element is technology-based: design, print, communication.”

The organization received Bitdefender software donated though TechSoup Romania. This donation enabled them to buy other necessary equipment for their office, which would have been unaffordable otherwise.

”We are using technology in our very new project: a co-working office. With the money saved on software, we were able to buy a laptop for a co-worker who did not have one, to help him in this work,” says Jozsef.